Marketing measurement is a fundamental component of our consulting engagement, Pique Exposure tracks and measures all marketing campaigns and the corresponding sales and customer impact. While we report on these analytics weekly, we offer our clients 24/7 access to the Pique Exposure Marketing Campaign Manager (Campaign Manager), an interactive management tool that tracks the planning, implementation and results of specific marketing campaigns among multiple media platforms.

Plan - Manage - Communicate - Analyze with One Tool!

Campaign Manager takes an innovative, approach to successful project management. Projects don't fail from a lack of charts, graphs, stats, or reports; they fail from a lack of clear communication and execution. Campaign Manager helps solve this problem by providing a secure web-based tool tailored to marketing communication; accountability; scheduling; and return on investment.

Campaign Manager Process

The Campaign Manager process begins by gathering the marketing and operations team under one secure online structure. The lead marketing representative can then simply create new campaign accounts with permissions, allocation responsibilities and roles. Once the campaign is created, the marketing team members can then begin to populate the calendar with events and assign tasks. Within Campaign Manager, the marketing team can track the campaign development for effectiveness with just a few simple clicks. Campaign Manager will store your uploaded documents and record the report results for all team members to view. The campaigns remain hosted for future planning and analysis.